A retail shop owner asked me last month if he should buy into Elan Paradise now, before it's done, or wait till it's actually running. Fair question with any project still under construction. Let's see what's really there.Called Gurgaon's first concept-based high-street retail project. Not just rows of shops one after another. Double-height units, glass lifts, water features built in. More of an experience, less of a plain shopping strip.
Starting price's around ₹1.5 Cr. Can go up to ₹10 Cr depending on size and floor. Some older listings show lower entry points too, so pricing's clearly shifted as the project's moved through phases. Since it's still under construction, get the current price sheet directly from Elan's sales team. Don't trust old listings floating online.
Elan Group, based in Gurgaon. Around six years active by the time this project came up, though they've moved fast in that window. Other names under them, Elan Mercado, Elan Town Centre, Elan Epic, Elan Miracle. Some delivered, some still building. So it's a mixed track record, not decades of finished projects behind them yet.
A few different RERA numbers show up for this project across listings. GGM/584/316/2022/59 comes up most in recent sources. Given that mismatch, checking directly actually matters more here than usual. Confirm the exact number with the developer, then verify it yourself on the Haryana RERA portal before paying anything.What comes with it:
Parking for 1,200 cars is genuinely a big number for a commercial project this size. Worth knowing if footfall matters to your business.
Nearly 20,000 households sit around this project. Plus a couple business parks close by. Genuinely helps footfall once it's fully running.At True Asset Consultancy, we tell clients to treat the concept and location as genuine strengths here. Still do the basic checks though, confirm the RERA number, check the latest price sheet, understand the timeline, before committing any money.
How risky is buying into Elan Paradise given it's still under construction?
Moderate risk honestly, typical of most under-construction commercial projects. Elan's still a fairly young developer, so weigh that against the entry pricing advantage before deciding.
Which floor at Elan Paradise makes the most sense for a retail investor?
Ground floor units near the multiplex and food court entrance usually pull the most footfall, though they also cost more, upper floors trade lower rent potential for a cheaper entry price.
Is Elan Paradise better suited for end-use retail or pure investment?
Mostly investment focused, given it's commercial. Works well for someone planning to lease it out once operational, rather than running their own shop from day one.Elan Paradise